The relationship with the client had severely deteriorated and we were only weeks away from losing the account which constituted nearly 90% of the company’s profits. For example, there was a time when I was once asked to go into a company and revive it’s existing relationships with the company that I was working for. Over my previous years, I’ve noticed there were times when I’ve been placed in death ground situations. With the attitude of “well, if it doesn’t work, I can always go back and etc” With that mentality, you will never give it 100% but if you create a situation where if you lose, it would be something that would undermine your whole world, you’ll be working 24/7 to make sure you win.Īre there ways in which you can remove all options of retreat? My Personal Death Ground Scenario It could be making a big sale, making your business successful, making sure you hit your financial targets and more. Now to apply this in the real world, we are not exactly fighting for our lives, but we are in situations where we have to win. Create a situation where you have no possibility of retreat where you are forced to fight and survive. Sun Tzu recommends that in order to increase your chances of winning, create your death ground. “It’s time to create your death ground” – Sun Tzu If you haven’t watched “Saving Private Ryan” featuring Tom Hanks and Matt Damon, there is a great scene which gives you a glimpse of what it was like during that time. Army soldiers find ways to survive and fight. God knows how the Allies were able to defeat and win Normandy but this is an example of how placing your army in death ground with no escape. The lucky ones who survived still had to swim their way up to the beach head and fight their way up the hill which the Nazi’s were situated in an advantageous position. As they arrived to the beachheads, as they opened the doors, soldiers were gunned down before they even got off the boat. The Allies sent thousands of boats with soldiers who arrived on the Northern coast of France. In June 1944, the Western Allies of World War 2 invaded Normandy which was located on the northern coast of France. There are many examples in history that has proven Sun Tzu’s Death Ground strategy to be accurate. Sun Tzu observed this with his army, whenever he would send them into battle with no possibility of escape, the army would conjure up the courage and spirit necessary to defeat the enemy because they have no choice but to fight and survive.
0 kommentar(er)
